Pierre Bernheim, grandson of the famous Swiss watchmaker Raymond Weil and CEO of MY MARACUJÁ Sàrl, was recently joined by his brother-in-law, José-Maria Amatriaín, Area Sales Director at RAYMOND WEIL, to start a new segment of the company entirely dedicated to Private Labels.


Third generation of the watchmaking family, Pierre and José benefit from a large experience in the field and Swiss-Made know-how. Pierre developed a solid expertise in watch manufacturing and deal with trustful and qualitative assemblers in the Swiss Jura, including for his own Brand 88 RUE DU RHONE. José’s in-depth knowledge of the international trends and his interest in worldwide distribution make him the right person to ensure a right global overview of the market.


Together, they support more than fifteen clients through the world to build their own Swiss-Made watch collection/Brand. 

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